Corporate communication is an integral part of economic information.
This was the focus of the meeting, during which Luise was asked many questions — including how he envisions the future of journalism.
It was a true interview, held in the presence not only of students but also of faculty members and the Master’s program director.
“How can a company dedicated to the protection of cultural heritage also produce information?” — this was the central question around which the discussion developed.
Luise explained that working with archival systems means caring for the memory and identity of a region and of a country. There is a real risk of losing this heritage due to earthquakes, floods, bacterial deterioration, or neglect — all issues of collective concern.
The conversation also turned to artificial intelligence.
“Should it be feared?” asked the students.
“Absolutely not,” replied Luise, explaining that companies like his use it not to create, but to conduct research and compare projects.
“It can never replace human ingenuity — the very force that governs it.”